Advanced Competitive Research Course Contents
Lesson 1. Media Buying Powered by Competitive Intelligence
You will learn how to use SEMrush tools to inform media-buying decisions, including how to determine where your most profitable placements are, which channel is right for you, and how to audit your competitors and learn from what they’re doing.
Lesson 2. Affiliate Marketing
You will find out how to qualify potential affiliate partners using competitor referrals and backlinks, and how to determine if an affiliate is a good fit for your brand using Market Explorer.
Lesson 3. Developing a Go-to-Market Strategy Powered by Competitive Intelligence
Navah will teach you what a go-to-market strategy is, the key things to consider and understand about your market before diving in, and why a Brand Monitoring project is a good idea. You’ll also learn why it’s important to use native language and local dialect to maximize your success.
Advanced Competitive Research Practices with Navah Hopkins – SEMrush Academy
Advanced Competitive Research Exam – SEMrush Academy
Free online digital marketing courses | SEMrush Academy
Certification Questions & Certification Answers
This page was last edited on 3rd February, 2024 at 4:40 PM (UTC).
I hope this helps! Let me know if you have any other questions.